Fifty Shades of Sparkle: What Your Diamond’s Colour Really Says (and Costs) | Swapnil Shukla


You thought choosing between lab-grown and natural was tough? Buckle up, sparkle lover. Welcome to the world of diamond colour grading, where a single letter can burn a hole in your wallet—or save you thousands.


🎨 D to Z: The Rainbow You Didn’t Know You Were Wearing
No, D-Z isn’t a rap duo—it’s the official diamond colour spectrum.
D is the queen bee: icy white, ultra-rare, and oh-so-expensive.
Z? That’s yellow-ish, visibly tinted, and frankly not invited to the VIP section.
Everything else—E through Y—is a sliding scale of shimmer and shade. And guess what? Your eyes might not see the difference, but your credit card will feel it.


⚖️ One Letter. One Shade. One Big Price Jump.
Think an “F” diamond looks just like an “H”? You’re not wrong. But the price tag disagrees—with a vengeance.
We’re talking tens of thousands of rupees for a barely noticeable difference.
That’s the colour tax, darling. Blink and you’ll miss it—but you’ll still pay for it.


📚 Be Shade-Savvy, Not Sparkle-Stupid.
Here’s your glow-up: Learn the D-Z scale, match it to your budget, and avoid overspending for an invisible flex.
You can get a nearly colourless stone without going full D-diva.

Because when you know better, you shop better. And let’s be real—nothing sparkles like smartness.







Dr. (hc) Swapnil Shukla, a pioneering jewelry designer and IGI-Certified Polished Diamond Grader, has redefined the jewelry and fashion industry by inventing the genre of Jewelry Journalism in Hindi. As India's first Jewelry Journalist, her innovative work bridges the gap between high-end jewelry trends and sustainability, making them accessible to Hindi-speaking audiences. A passionate advocate for eco-friendly practices, Swapnil has brought cultural heritage, history, and symbolism into her narratives, contributing to the preservation of indigenous jewelry traditions. Her trailblazing efforts are transforming jewelry journalism into a literary art, setting new benchmarks for responsible design and storytelling.


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